Sturgis Gun Rally 2025
Hey all, we here at True Shot Ammo are going to be attending the upcoming Sturgis Gun Rally next month. Coinciding with the iconic Sturgis Motorcycle Rally, the Sturgis Gun Rally is going to be held less than a mile and a half away from the rally's 85th annual event. This event is being coordinated by Sturgis Guns, a premier outfitter located in Sturgis, South Dakota.
The rally is going to provide both attendees and vendors within the firearms space with an outlet to mingle with like-minded individuals and engage in commerce. Put plainly, the event has been dubbed "The Ultimate Firearms & Biker Event," promising to provide attendees with a unique experience that blends two prominent areas of interest in the American consciousness.
Where?
While Sturgis Guns organized the event, the rally is actually going to be held off-site. Rather than hosting the event at their storefront, the inaugural Sturgis Gun Rally is going to be held at the Liberty Chevrolet dealership located off of 2651 Whitewood Service Road, Sturgis, SD, 57785 just off of I-90 exit 30.
This provides attendees and vendors with a larger venue which is conveniently located next to the Sturgis Motorcycle Rally. Due to this fact, attendees can easily engage with the festivities of either event should they so choose.
When?
The Sturgis Gun Rally will be held from Friday, August 1 through Thursday, August 7. This is to say that the Sturgis Gun Rally will run for 7 days straight.
As mentioned above, the Sturgis Gun Rally is going to concurrently with the 85th annual Sturgis Motorcycle Rally, which runs through the 10th of August. The days of these events allow attendees to easily attend both events and engage with other activities in Sturgis.
Who is Attending?
Due to the event's focus on the firearm industry, a number of members of the industry will be present at the Sturgis Gun Rally. Notable attendees include:
- True Shot Ammo (that's us!)
- Federal Ammunition
- Remington Arms
- Springfield Armory
- Ruger
- Savage Arms
- Sig Sauer
- NRA/Friends of NRA
- Magpul
- Magtech
- Otis Technology
- Goat Guns
In addition to these firearms-centric attendees, other entities like Coca-Cola, CAT, South Dakota Game, Fish, & Parks, and more. In short, the event will draw a wide range of vendors and attendees to Sturgis, South Dakota.
True Shot's Presence
Of course, True Shot Ammo will be in attendance at the 2025 Sturgis Gun Rally. We will offer a wide range of ammo, accessories, and other gear at this event.
Our offerings will include ammunition offerings spanning .22 LR to .50 BMG, optics and flashlights from companies like Surefire, magazines from Magpul, knives from companies like Benchmade and Spyderco, and more. Additionally, we are going to be selling a wide variety of merch at the event like t-shirts and more.
We will have our box truck present at our booth at the event, allowing us to facilitate quick in-person sales. Beyond traditional face-to-face sales, we also offer a few other purchasing options.
Customers will have the option to either do an "will call" order, allowing them to purchase ammo to pick up at a later time during the event. Beyond our "will call" option, customers can also have their order shipped to their home address (or FFL if required).
For this event, we will be offering free shipping on all online orders placed by customers at the event. We will also be offering an exclusive event coupon which provides customers with $15 off of online orders $250 and above. In short, be sure to visit us at the event for exclusive deals on ammo, gear, and more at the Sturgis Gun Rally.
Conclusion
So there we have it! We here at True Shot Ammo are excited for this upcoming event and are looking forward to interacting with attendees and other vendors.
Of course, our typical operations at our Tempe storefront will still be carried out like normal, so stop in to say "hi" if you are still local. As always, stay tuned for future content, event updates, and other information. Happy shooting!
